Forage
Project Overview
We built a brand and packaging system for Forage so authentic, it doesn’t just bring Africa to the world, it brings the world back to Africa.
Objective
To create a comprehensive brand identity and packaging system that visually translates Forage’s mission: bridging continents through flavor, tradition, and belonging. We needed to design a system that felt both premium and personal, evoking the richness of African heritage while staying sleek, shoppable, and unmistakably modern.
Scope of Work
Brand Strategy & Positioning
Visual Identity Design (Logo, Color, Typography, Iconography)
Packaging Design System (across multiple product lines)
Art Direction & Photography Guidance
Brand Guidelines for Scalability
Outcome
A vibrant, scalable, and emotionally resonant brand system that stands out on the shelf and screen alike. The packaging doesn’t just look good, it feels authentic, telling a visual story of tradition, quality, and connection with every detail.
